Collection: Drink driving Campaign

Alcohol is a factor in a fifth of road deaths and drink driving related deaths are still a leading cause of deaths among males aged 16-24.

The Honest Truth campaign utilises striking animal head imagery whilst at the same time drawing on evidence from behavioural science to create effective campaigns. This evidence suggests that young people have an 'optimism bias' meaning suggestions that they are likely to be killed resonate less than consequences that are closer to them. We also draw on the power of social norms where young people are influenced by their peers and want to fit in.

To order simply click on the items below or contact us on info@thehonesttruth.co.uk if you would like to discuss co-branding these materials or printing bespoke items such as pop up stands or billboards. 

7 products
  • Drink - A3 poster
    Drink - A3 poster
    Regular price
    £32.00
    Sale price
    £32.00
    Unit price
    per 
  • Drink - A4 poster
    Drink - A4 poster
    Regular price
    £32.00
    Sale price
    £32.00
    Unit price
    per 
  • Drink - A5 leaflet
    Drink - A5 leaflet
    Regular price
    £75.00
    Sale price
    £75.00
    Unit price
    per 
  • Drink - beer mat
    Drink - beer mat
    Regular price
    £224.00
    Sale price
    £224.00
    Unit price
    per 
  • Drink - postcard
    Drink - postcard
    Regular price
    £36.00
    Sale price
    £36.00
    Unit price
    per 
  • Drink - facebook graphic
    Drink - facebook graphic
    Regular price
    £25.00
    Sale price
    £25.00
    Unit price
    per 
  • Drink - Instagram graphic
    Drink - Instagram graphic
    Regular price
    £25.00
    Sale price
    £25.00
    Unit price
    per