“It was the best of times, it was the worst of times”

The famous opening line of Charles Dickens “A tale of two cities” is, in my opinion very relevant to our profession during these unprecedented times says THT guest blogger Martin Leather.
Reverse that line and our profession is indeed experiencing the very worst of times with lock down and social distancing prohibiting the vast majority of us from working, affecting not only our finances and our mood but in some cases our mental health (Let’s be honest, we’re all a bit stir crazy at the moment).
Although it is, at the moment, the worst of times for the profession I am seeing an unprecedented degree of support and cooperation amongst ADI/PDIs that I haven’t witnessed in my almost 30 years in the profession.
We are having what some are calling the best of times on a personal and human level. More time to spend with our loved ones and doing things together that had been on the back burner for years.
One thing I believe we should all be doing is putting the necessary strategies in place ready for when we will inevitably return to work and having a long term strategy is paramount as we will also be in uncharted territory when we return to work.
So, what can we do whilst awaiting the “all clear”? One thing that, in my opinion will give those who choose to do it a consistent stream of new pupils is running theory classes either live in a classroom setting or online, and what better opportunity could we possibly get to begin the conversation with and getting young drivers to engage in a discussion regarding the “Ten Truths”?.
Ask your local schools and colleges if you can go in and talk to their pupils about road safety and help mould their future driving behaviour whilst helping your business flourish.
Another of my favourite sayings is “You don’t appreciate what you’ve got until it’s gone”.
As I previously said, we will be in uncharted territory when we get back on the roads. Our potential new pupils will NEVER have had access to driving lessons withheld from them like this before and I believe we will have a fantastic chance, if we stick together, to change the way the public perceive driving instructors from an unfortunate necessity on the way to getting their driving licence, with them looking for the cheapest option to seeing us as the professional, road safety experts that we are, willing to pay us an hourly rate commensurate with that status.

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